Our Story
Our Story

The Rewardsco Group was founded in July 1996, initially focusing on providing outsourced rewards programmes to the South African market.

In 2008 we expanded into the wider BPO industry, primarily in the domestic telecommunications sector. This established our foundation for exponential growth in both domestic and international markets.
We made a strategic investment in Khula Capital in 2020, a private equity fund dedicated to empowering previously disadvantaged South African business owners. This partnership continues our significant investment in human and financial capital, paving the way for our success.

Our Strategic Focus

Rewardsco Investments enhances stakeholder value through our three strategic pillars:

Agility

Our highly flexible and scalable business model enables us to rapidly implement strategy, embrace new opportunities and deal with adversity.

Scope

We can continue growing strongly by leveraging our experience and infrastructure to identify and capitalise on market opportunities.

Certainty

Through mitigating risk and enhancing performance predictability, we build confidence in our ability to continuously meet performance targets.

From Strategy

to Action

These key initiatives drive our continuous success and ensure we remain at the forefront of the BPO industry.

Key Partnerships
Forming alliances with businesses to enhance our service offerings, expand our market reach and create mutual value.
Joint Ventures
Collaborating with companies to combine resources and expertise, allowing us to enter new markets or develop innovative solutions more effectively.
Strategic Acquisitions
Acquiring businesses to gain access to new technologies, markets, or customer bases, strengthening our competitive position.
Organic Growth
Expanding our business naturally through increased sales, market expansion and product development, maintaining control over our growth trajectory.
Embracing Technology
Leveraging advanced technologies to improve efficiency, enhance customer experiences and stay ahead of industry trends.
Human Development
Investing in the training and development of our employees to foster a skilled, motivated workforce capable of driving innovation and achieving our business goals.

Our Team

MICHAEL STEENFELDT-KRISTENSEN

Executive Chairman
Michael founded Rewardsco Group in July 1996 and has served as the Executive Chairman since its formation. Michael has driven the development of Rewardsco Group from a start-up company to the entrepreneurial and formidable BPO company that it is today. Previously, Michael served in the banking industry where he headed up the Asia Region for the National Australia Bank/Bank of New Zealand Group. Prior to this, Michael served as Group Treasurer for the Barclays/First National Bank Group in South Africa where he steered the group to a dominant position in the financial markets.
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SVEN STEENFELDT-KRISTENSEN

Managing Director
Sven joined Rewardsco Group as an Executive Director in April 2005. Sven plays an instrumental role in defining the Group’s strategic direction to unlock value for all stakeholders. He serves as the Managing Director of Rewardsco Investments and sits on the Group Investment Committee. Sven has a background in investments, technology and business development, having prior to this obtained a Bachelor of Commerce degree in New Zealand.
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TREVOR KOEN

Non-Executive Director
Trevor co-founded the Rewardsco Group in 1996 and is instrumental in its ongoing strategic development. He leads Rewardsco Sales, the Group’s Sales and Distribution business, in addition to serving on the Group Investment Committee. Trevor has an entrepreneurial background, having previously owned and managed a chain of retail stores and an importing/distribution business.
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SHAUN ROBERT

Group Financial Director
Shaun joined Rewardsco as the Group Financial Director in 2023. He plays a key role in strategic Group initiatives and heads up the overall financial functions of the Group. Shaun serves on the Group Investment Committee driving the financial strategy with his diverse expertise in business insights development, integrated business planning, strategy development and execution and related business structuring, underpinned by a strong foundation in financial accounting, governance and internal controls.

Shaun previously served as the Group Operations Finance Head at Illovo Sugar Africa. He has an Honours Degree in Accounting and Finance from the University of KwaZulu-Natal and is a qualified Chartered Accountant.
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FATHIMA DILDAR

Chief Business Development Officer - International
Fathima joined the Rewardsco Group in 2019. She heads the Group’s International Business Development portfolio and serves as the Group Corporate Governance Director and Company Secretary. Fathima drives growth and expansion in Rewardsco’s international target markets by identifying and pursuing new business opportunities, leading commercial negotiations and building strong relationships with clients and stakeholders. As an admitted attorney, Fathima holds a Masters in Social Justice, a B-LLB, a Corporate Governance post-grad qualification and is currently working toward an MBA in International Business. She previously served as a Commercial, Mergers and Acquisitions attorney at Norton Rose Fulbright and a Market Conduct, Risk and Compliance Specialist within the finance industry.
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Careers

Rewardsco Group is fully committed to investing in its people and maintaining uncompromisingly high standards.
Rewardsco Investments is home to a team of highly skilled and dedicated professionals, singularly focussed on developing innovative solutions within the BPO industry to create sustainable stakeholder value.
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SVEN STEENFELDT-KRISTENSEN

Managing Director – Rewardsco Investments
Sven joined Rewardsco Group as an Executive Director in April 2005. Sven plays an instrumental role in defining the Group’s strategic direction to unlock value for all stakeholders. He currently serves as the Managing Director of Rewardsco Investments and sits on the Group Investment Committee. Sven has a background in investments, technology and business development, having prior to this obtained a Bachelor of Commerce degree in New Zealand.

MICHAEL STEENFELDT-KRISTENSEN

Chairman
Michael founded Rewardsco Group in July 1996 and has served as the Chairman since its formation. Michael has driven the development of Rewardsco Group from a start-up company to the entrepreneurial and formidable BPO company that it is today. Previously, Michael served in the banking industry where he headed up the Asia Region for the National Australia Bank/Bank of New Zealand Group. Prior to this, Michael served as Group Treasurer for the Barclays/First National Bank Group in South Africa where he steered the group to a dominant position in the financial markets.

MICHAEL STEENFELDT-KRISTENSEN

Executive Chairman
Michael founded Rewardsco Group in July 1996 and has served as the Executive Chairman since its formation. Michael has driven the development of Rewardsco Group from a start-up company to the entrepreneurial and formidable BPO company that it is today. Previously, Michael served in the banking industry where he headed up the Asia Region for the National Australia Bank/Bank of New Zealand Group. Prior to this, Michael served as Group Treasurer for the Barclays/First National Bank Group in South Africa where he steered the group to a dominant position in the financial markets.

SHAUN ROBERT

Group Financial Director
Shaun joined Rewardsco as the Group Financial Director in 2023. He plays a key role in strategic Group initiatives and heads up the overall financial functions of the Group. Shaun serves on the Group Investment Committee driving the financial strategy with his diverse expertise in business insights development, integrated business planning, strategy development and execution and related business structuring, underpinned by a strong foundation in financial accounting, governance and internal controls.

Shaun previously served as the Group Operations Finance Head at Illovo Sugar Africa. He has an Honours Degree in Accounting and Finance from the University of KwaZulu-Natal and is a qualified Chartered Accountant.

FATHIMA DILDAR

Chief Business Development Officer - International
Fathima joined the Rewardsco Group in 2019. She heads the Group’s International Business Development portfolio and serves as the Group Corporate Governance Director and Company Secretary.

Fathima drives growth and expansion in Rewardsco’s international target markets by identifying and pursuing new business opportunities, leading commercial negotiations and building strong relationships with clients and stakeholders.

As an admitted attorney, Fathima holds a Masters in Social Justice, a B-LLB, a Corporate Governance post-grad qualification and is currently working toward an MBA in International Business. She previously served as a Commercial, Mergers and Acquisitions attorney at Norton Rose Fulbright and a Market Conduct, Risk and Compliance Specialist within the finance industry.

DYLAN KOEN

Group Commercial Director
Dylan joined Rewardsco in 1999 and was appointed to the role of Executive Director in 2010. He currently serves as the Rewardsco Sales Commercial Director with a focus on innovation, business growth and diversification into new markets. Dylan has studied at Wits Business School obtaining both a MAP and MBA.

TREVOR KOEN

Group Managing Director
Trevor co-founded the Rewardsco Group in 1996 and is instrumental in its ongoing strategic development. He leads Rewardsco Sales, the Group’s Sales and Distribution business, in addition to serving on the Group Investment Committee. Trevor has an entrepreneurial background, having previously owned and managed a chain of retail stores and an importing/distribution business.